How Chee! (2026)

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How Chee! 2026

How Chee! 2026 - The Infamous Local TV Ad That Became Folklore

Title: How Chee!
Genre: Documentary, Comedy, History
Country: Canada
Studio: Thoughtlab Media
Cast: Craig Silliphant, Chris Murphy, Lara Murphy, Andy Kwan, Justin Kwan
Crew: Ethan Deutscher (Director of Photography), Craig Silliphant (Director), Craig Silliphant (Writer), Craig Silliphant (Editor)
Keyword: advertising, chinese restaurant, chinese representation in media

Overview:From 1996 to 1998, a low-budget TV commercial for Saskatoon’s Great Buffet of China aired relentlessly. Featuring a Caucasian pitchman introducing the phrase “How Chee” and a group of amateur young actors repeating it, the ad became infamous. Some laughed. Others cringed. Many called it the worst commercial ever made. Thirty years later, it still resurfaces—at one point even going viral in China. How Chee! explores the unlikely origins of the ad, the friendship between an immigrant restaurant owner and the professor who tried to help save his business, and the now-adult actors who became locally famous long before going viral was a thing.

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Release: Apr 02, 2026 Runtime: 50 minutes Quality: HD IMDb: 10 / 10 by 0 users Popularity: 0.1238 Budget: $0 Revenue: $0 Language: English

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How Chee! 2026

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